partnerships

InGo Supercharges Global Advocate Marketing Alliance

Announces API that will provide the power of Advocate Marketing with ‘One-Click’ 

Arlington, VA/London, UK - (March 1, 2016) - InGo, the socially smart Advocate Marketing platform growing events all over the world, announced today new integration capabilities that will dramatically enhance its new partner program.  With the release of InGo’s new API, event organizers across the globe will be able to access the power of Advocate Marketing, and the 10-25% event growth it provides, with just one click when working with an InGo Growth Partner.  

The partner program has enhanced flexibility as well, with options for registration partners of all sizes and technical abilities. “We’ve always been committed to ‘ease of integration’ and platform friendliness.  This release is a giant step forward in that direction, and is a win-win for our partners and their clients” said Michael Barnett, CEO of InGo.

Along with the release of the API, the new partner program structure provides the flexibility for partners of all types and levels of involvement.  In addition to the Referral and Certified partner tracks, wherein partners refer clients and / or support InGo on their platform in an ad hoc fashion, partners now have the option to become a Growth Partner and pre-integrate InGo to be ‘one-click deployable,’ or an Advanced Growth Partner with InGo Base pre-installed for all of their events.  Each level provides a greater opportunity for revenue share. 

“Our partners can now provide InGo as a feature built right into their platforms, ensuring their clients the best performance on the most powerful event marketing tool on the planet,” continued Barnett. “We are excited by the interest we’ve already received and have begun to sign some of the most prominent event registration and management companies around the globe. Stay tuned for announcements on our upcoming individual partnerships.”

About InGo – InGo is a social media event marketing company that empowers event organizers and attendees. InGo serves the largest event companies in the world, providing event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe.  It has been in business since 2013 and has served over 500 events on six continents.  Discover how InGo can grow your event at http://regdemo.ingo.me.

Centaur Live Expands Partnership With InGo

Centaur Media Makes a Two Year Commitment to InGo’s Advocate Marketing Based on Great Results

ARLINGTON, VA/LONDON, UK - (September 24, 2015)  InGo, the socially smart Advocate Marketing platform growing events all over the world, and Centaur Live today announced that they have expanded their partnership  with a two year contract for all of Centaur’s largest events.

Based on the excellent results achieved by InGo on Centaur’s events, including an 8% average attendance increase across all their shows in 2015 and a 15% year-over-year growth in attendance for Business Travel Show, this deal will bring the power of social media Advocate Marketing to Centaurs events through 2017.

“We have been impressed with the positive contribution that InGo has made to visitor acquisition across our largest events,” said James Merrington, Head of Marketing at Centaur Live. “This tool will be critical as we continue to use social media to expand our audiences and provides Centaur with a distinct competitive advantage.”

“We’ve been thrilled to see the success Centaur has had growing their events,” said Richard Sarbutts, Managing Director - EMEA of InGo. “InGo’s customers continue to prove that accelerating word-of-mouth marketing with the power of social media is the number one way to increase qualified attendees.”

About Centaur Live  – Centaur Live brings together all of the group’s 150 annual face-to-face events in one operating division. The business comprises all of Centaur’s B2B and B2C exhibitions, together with all of industry awards, conferences, summits, etc, which are supported the group’s media and information brands. Key exhibition brands include the National Homebuilding & Renovating Show, Marketing Week Live and Employee Benefits Live. Key industry awards include the Marketing Week Engage Awards, The Lawyer Awards and the Money Marketing Financial Services Awards. Centaur Live is led by Andrew Evans. 

About InGo – InGo is a social media event marketing company that empowers event organizers and attendees. InGo serves the largest event companies in the world such as Reed Exhibitions, Emerald Expositions, Fiera Milano and UBM.  InGo provides event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe.  It has been in business since 2013 and has served over 200 events in the U.S., Europe, Canada, Mexico, Australia, Columbia, Nigeria, Turkey, Japan, China and Russia.  Discover how InGo can grow your event at http://regdemo.ingo.me.

Contact
Kristina Mirus, Marketing Associate, at kmirus@letsingo.com, or +1 (877) 972-7891 ext. 3

Source
InGo
 
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InGo Expands Global Partner Program

InGo and Partner Global Offices

World’s Leading Advocate Marketing Software for Events Now Supports World’s Leading Registration Platforms

ARLINGTON, VA / LONDON, UK - (September 17, 2015) - InGo, the socially smart Advocate Marketing software suite, is expanding its global partnership program. InGo’s global reach has now extended to offices in the US, the UK and Italy and partner offices in Australia, China, and the Middle East. InGo is now growing events on six continents and through it’s partners, reaching millions of attendees at events around the world.

“These partnerships mean that organisers all over the world can unlock the potential of social media Advocate Marketing with the seamless integration of our platform,” said Michael Barnett, InGo CEO.  “Now, organisers, exhibitors and attendees all benefit from more valuable, social and engaging events.”

InGo Events Around the World

InGo Events Around the World

"InGo's unique Advocate Marketing approach to social media marketing is the perfect complement to etouches event management platform," said Steve Mackenzie, Vice-President Global Channel of etouches. "We're very excited to be offering InGo in our portfolio of event solutions."

Jo-Anne Kelleway, CEO of Info Salons agrees, “Integrating InGo into our platform has allowed our clients to tap into the power of social media to grow their events organically. We are so pleased to be building a relationship that is driving innovation forward in the events industry.”

“Our global partner program is just getting started,” continued Barnett. “We add new partners each month. Watch our partners page for new integrations as more registration companies add InGo to their platforms.”

You can now experience the power of InGo with demo event integrations on our partners’ platforms. Check them out here.

In addition to this streamlined integration with global partners BusyConf, etouches, Info Salons, Interchange Communications and Show Data Systems, InGo also offers easy integration with many the world’s leading registration platforms, including Convention Data Systems, Compusystems, Convention Data Systems, Circdata, Cvent, Experient, ITN International, N200, Registration Control Systems, RegOnline, and Registration Headquarters.

About InGo - InGo is a social media event marketing company that empowers event organizers and attendees. InGo serves the largest event companies in the world such as Reed Exhibitions, Emerald Expositions, Fiera Milano and UBM.  InGo provides event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe.  It has been in business since 2013 and has served over 300 events in the U.S., Europe, Canada, Mexico, Australia, Columbia, Nigeria, Turkey, Japan, China and Russia.  Discover how InGo can grow your event at http://regdemo.ingo.me.

Contact

Kristina Mirus, Marketing Associate, at kmirus@letsingo.com, or +1 (877) 972-7891 ext. 3

BusyConf Partners with InGo to Integrate Advocate Marketing Into Its Platform

InGo’s Social Media Marketing Solution to be offered on the BusyConf Conference Management System

Louisville, CO/Arlington, VA/London, UK - (September 9, 2015) - Ryan McGeary, Founder of BusyConf and Michael Barnett, CEO of InGo announced today that they have signed an agreement making BusyConf an official InGo Growth Partner. BusyConf, the simple conference management software platform, will now offer InGo’s social media advocate marketing software suite as a fully integrated option on their conference management system.

This partnership will mean that BusyConf customers will be able to seamlessly install the InGo widgets for their events with a simple cut and paste ID entry; no code installation required.

“Integrating InGo into our platform will allow our clients to tap into the power of social media to grow their events through the most effective kind of marketing: word-of-mouth buzz created by Advocates,” said McGeary. “We are so pleased to add this ground-breaking tool to the BusyConf tool box for event planners.”

“BusyConf is our first advanced integration Growth Partner,”  said Barnett. “InGo is so pleased to be entering a partnership that is driving innovation forward in the events industry.”

You can now experience the power of InGo on BusyConf with a demo integration event. Check it out here.

About BusyConf - BusyConf is the only application with its unique set of conference workflows that makes conference planning easy. We aim to empower both organizers and attendees to make the most out of the limited time they have. We do this by making it easy for organizers to collect the information they need from speakers and easier for attendees to access this information. From finding speakers by issuing a call for proposals to selling tickets and creating a schedule that works for all attendees, BusyConf helps organizers make their conferences better; better for themselves and better for attendees.

About InGo –  InGo is a social media advocate marketing company that empowers event organizers and attendees. InGo serves the largest event companies in the world such as Reed Exhibitions, Emerald Expositions, Fiera Milano and UBM.  InGo provides event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe.  It has been in business since 2013 and has served over 200 events of all sizes in the U.S., Europe, Canada, Mexico, Australia, Columbia, Nigeria, Turkey, Japan, China and Russia.  Discover how InGo can grow your event at http://regdemo.ingo.me.

Contact
Ryan McGeary
sales@busyconf.com
571-293-6719
http://busyconf.com

Source
BusyConf
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