Oliver Kinross to Integrate InGo Advocate Marketing for MICE Asia Pacific

Hong Kong (11 May 2016) – James McKenzie, Head of Oliver Kinross Asia Pacific and Richard Sarbutts, InGo Managing Director – EMEA announced today they have signed an agreement to install the InGo Software Suite on the upcoming MICE Asia Pacific Exhibition. InGo, the socially smart advocate marketing platform growing events all over the world, will be integrated into the event’s marketing strategy to inspire and enable participants to co-market for the event on their social networks.

InGo, designed to activate an attendee’s existing social network and contacts, provides more than just social login. Attendees can also post to their news feeds to alert contacts of their intention to attend an event, invite their network to attend, and discover who else is attending the event from both in and out of their network. Additionally, attendees can personally invite new contacts right from the event website.

“InGo’s track record of growing events, and their partnership with etouches, our registration provider, made the software a logical choice for MICE Asia Pacific,” said McKenzie. “Using InGo’s widgets, we will be able to offer an enhanced attendee registration experience, as well make our event more social and more valuable for all participants.”

“We are so pleased to be working with the team at Oliver Kinross,” said Sarbutts. “This partnership provides event professionals a great opportunity use InGo to get the most ROI from attending MICE Asia Pacific. We look forward to a great event.”

MICE Asia Pacific Exhibition 2016 will take place on 21st – 22nd September at Suntec Convention and Exhibition Center, Singapore. Over 30 expert speakers will be presenting at our complimentary conferences and workshops. Register for your free attendance online: http://www.miceasiaexhibition.com/

About Oliver Kinross – Oliver Kinross was founded in January 2008 with the aim of delivering high quality training, business intelligence and networking opportunities for industry. This is achieved through a portfolio of Conferences, Summits, Exhibitions and Training Workshops attended by many of the world’s largest organisations. The main industries in which Oliver Kinross operates are Oil & Gas, Construction, Energy Trading, Cyber Security, Smart Energy, International Development & Infrastructure, Healthcare, Sports & Fitness.

About InGo –InGo is the world’s leading social media Advocate Marketing company, empowering event organizers and attendees to exponentially grow their events using InGo’s unique socially-smart search algorithm. With offices in the US, UK and Italy and partners on six continents, InGo serves the largest event companies in the world such as Reed Exhibitions, Comexposium, Emerald Expositions, Messe Frankfurt, Fiera Milano and UBM. It has been in business since 2013 and has served over 500 events on six continents. Discover how InGo can grow your event at http://www.ingo.me/ingo-demo.


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