ARLINGTON, VA – Diversified Business Communications (Diversified), a worldwide leader in the events and exhibition industry, has selected InGo as its social marketing partner beginning in Fall 2013. Starting in September, InGo will provide Diversified with social marketing and analytics services. “We are very eager to start working with Diversified to expand the reach of their already thriving brands,” said Mike Barnett, InGo CEO.
InGo will provide an enhanced user experience for several thousand Div.Com event attendees, including over 26,000 attendees at the Recruiting Trends Conference in Las Vegas, Nevada.
“This is a perfect demographic for InGo to work wonders,” said RD Whitney, Executive Director of Diversified’s Recruiting Trends Conference. “Recruiters are natural networkers, and InGo allows these attendees to make their experience at Recruiting Trends even more valuable – before, during, and after the show ends.”
In addition to their new partnership with Diversified, InGo is also providing its social marketing and analytics platform to Access Intelligence, Questex, and Rising Media, all leaders in the event industry.
Diversified Business Communications, headquartered in Portland, Maine, provides information and market access through trade events, conferences, magazines, and online resources on four continents with divisions in Australia, Hong Kong, India, the UK and Canada.
InGo provides the trade show and expo industry what they need: a way to harness the immense power of the social network. We help our clients grow traffic and develop leads by giving each attendee the tools to make the event experience their own.